Peter Navarro, “Principles of Economics: Business, Banking, Finance, and Your Everyday Life (Audiobook, 7 CD's)

Peter Navarro, “Principles of Economics: Business, Banking, Finance, and Your Everyday Life (Audiobook, 7 CD's)”
Recorded Books | 2005-01 | ISBN: 141933932X | 8 Hours 5 Minutes | mp3 | 78 MB



Review
A solid grounding in general economic theory and practice as applied business and personal life as well as scholarly study. , September 2, 2007 By Midwest Book Review (Oregon, WI USA)

Principles of Economics: Business, Banking, Finance, and Your Everyday Life is far more than an audiobook - it's a complete educational course taught by Professor Peter Navarro (University of California-Irvine, Paul Merage School of Business). Covering both macroeconomics and microeconomics, the course syllabus includes the basics of fiscal policy, budget deficits, and monetary policy; how supply, demand, and equilibrium set marketplace prices; the ills of unemployment and inflation; essential elements to understanding consumer behavior; why the government interferes in markets; how rents, wages, and interest rates are set; and much more. A solid grounding in general economic theory and practice as applied business and personal life as well as scholarly study. 14 lectures, 7 CDs.

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Lindy Edwards “How to Argue with an Economist"

Lindy Edwards “How to Argue with an Economist"
Cambridge University Press | 2007-08-06 | ISBN: 0521699436 | 208 pages | PDF | 1,05 MB



This fascinating book reflects on how economics has become central to our lives, and how the 'economic rationalist' perspective has become the lens through which all matters in Australian public life are viewed. It explains how this economic worldview systematically overlooks important social issues and how it transforms Australian culture. How to Argue with an Economist invites a broad general audience into debates that were once reserved for experts. Lindy Edwards, a former economic adviser in the Prime Minister's Department, has a talent for expressing concepts simply. She distils economics' key ideas into a lively and enjoyable read, explaining how economists think and then how you can argue with them.

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David Frederick Ross “The Intimate Supply Chain: Leveraging the Supply Chain to Manage the Customer Experience"

David Frederick Ross “The Intimate Supply Chain: Leveraging the Supply Chain to Manage the Customer Experience"
Auerbach Publications | 2008-06-09 | ISBN: 1420064975 | 304 pages | PDF | 9,25 MB



The growing power being exercised by today’s consumer is causing significant paradigm shifts away from traditional marketing. This is leading to a whole new take on the structure and functioning of supply chain management (SCM). It’s no longer so much about improving the manufacturing process as it is improving the point and speed of contact and the continued interaction that you have with your customer.
The Intimate Supply Chain: Leveraging the Supply Chain to Manage the Customer Experience explores how SCM can assist companies to grow and prosper in the new global economy. It focuses on what the customer wants from the supply chain and how organizations must restructure their outdated business models to meet their customer’s needs. Covering this dramatic shift in customer management, David Ross, bestselling author and recognized industry expert, demonstrates how to design and maintain an efficient and up-to-date delivery channel, showcasing the methods and technologies needed to adapt to the evolving, demand-driven market.
Exceptionally practical in his approach, Ross provides a new perspective that requires a broader mindset about the structure and functioning of SCM. He explains how effective management must start with the aim of getting personal with customers in order to bring total value to their shopping experience. Rather than concentrate on a range of products, this work defines a roadmap that will lead to increased empathy for your customers so that you will be able to provide them with unbeatable and readily recognizable value. When properly traveled, you will discover that it is a roadmap to increased profitability and market share.

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Phillip H. Phan, Sankaran Venkataraman, S. Ramakrishna Velamuri “Entrepreneurship In Emerging Regions Around The World: Theory, Evidence and Implicati

Phillip H. Phan, Sankaran Venkataraman, S. Ramakrishna Velamuri “Entrepreneurship In Emerging Regions Around The World: Theory, Evidence and Implications"
Edward Elgar Publishing | 2008-07 | ISBN: 1847208002 | 344 pages | PDF | 1,1 MB



The contributors to this original volume of theoretically grounded case studies of the entrepreneurial phenomenon look at the process of entrepreneurship in the emerging regions of India, China, Ireland, Eastern Europe, North and South America, and North and South-East Asia. The book's organization is designed to take the reader from a general framework for understanding the relationship between economic development and entrepreneurship to more specific examples of how entrepreneurs and their firms respond to the opportunity and threats that are dynamically evolving in such places.The case studies provide scholars with the opportunity to develop theoretically grounded research questions that will advance the field beyond what we already know from previous work in the contexts of the US and developed economies. The book represents the first serious attempt to suggest new theoretical frameworks for understanding the emergence of entrepreneurship in regions that do not have all of the classical prerequisites (such as financial and human capital, favourable geography, institutional infrastructures, and so on) predicted in extant development models. Scholars and graduate students in business, economic development, and regional studies; policymakers in economic development, technology transfer, and financial markets; and journalists following business and development issues in emerging regions will all find this book an important step forward in our knowledge of entrepreneurship.

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Richard E. Crandall, William Crandall “New Methods of Competing in the Global Marketplace: Critical Success Factors from Service and Manufacturing"

Richard E. Crandall, William Crandall “New Methods of Competing in the Global Marketplace: Critical Success Factors from Service and Manufacturing"
CRC | 2008-04-15 | ISBN: 1420051261 | 456 pages | PDF | 5 MB



For well over a century, manufacturing has dictated the developmental growth of management in business, mainly in achieving lower costs and higher quality. The strength of the economy, however, continues to move quickly toward the service sector, bringing with it a number of innovative management techniques tailored to customer service operations. Highlighting the value of using contemporary innovations to help achieve success, New Methods of Competing in the Global Marketplace outlines the benefits that companies can gain by sharing techniques across the manufacturing/services boundary.
Emphasizing the similarities between the two components, the book vividly describes this vanishing boundary and shows how the techniques used in one field can be adapted for effective use in the other. It describes how management and manufacturing programs can be personalized to fit individual needs and can be successfully implemented through technology innovations, infrastructure realignments, and cultural adjustments.
The authors describe the steps necessary to build an integrated supply chain. They present a novel business input-transformation-output (ITO) model that depicts the basic elements of service operations management and explains how managers use a variety of paths to aid them in the decision making and management of their companies. As a manager, you will find a wealth of practical insight that applies to your business. Stressing the need for knowledge management, this book shows that change is necessary for the future success of all types of organizations.

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Jim Sherlock, Jonathan Reuvid "The Handbook of International Trade: A Guide to the Principles and Practice of Export "

Jim Sherlock, Jonathan Reuvid "The Handbook of International Trade: A Guide to the Principles and Practice of Export "
GMB Publishing | 2008-01-01 | ISBN: 1846730341 | 402 pages | PDF | 1,6 MB



The Handbook of International Trade is both a "textbook" for students and a handbook for practitioners. The book provides a thorough understanding of the underlying issues involved in developing and managing cross-border trade. Opening with a description of the structure of the global economy and the dynamics governing world trade, the book then provides a comprehensive guide to the practice of export trade - the methods, procedures, conventions, documentation and laws. Finally there is a section looking at the prospects and likely future development of global trade.

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Consumer Dummies "Managing Your Money All-In-One For Dummies"

Consumer Dummies "Managing Your Money All-In-One For Dummies"
For Dummies | 2008-11-10 | ISBN: 0470345462 | 696 pages | PDF | 4,9 MB



Want to take control of your finances once and for all? Managing Your Money All-in-One For Dummies combines expert money management with personal finance tips. From credit cards and insurance to taxes, investing, retirement, and more, seven mini-books show you how to improve your relationship with money — no matter your age or stage of life.
This easy-to-understand guide shows you how to assess your financial situation, calculate debt, prepare a budget, trim spending, boost your income, and improve your credit score. You’ll find ways to run a money-smart household, reduce waste, and cut medical and transportation expenses as you tackle your debt head-on and develop good saving habits. You’ll even get help choosing the right mortgage and avoiding foreclosure, saving for college or retirement, and determining your home-, car-, and life insurance needs. Discover how to:
Take charge of your finances
Manage home and personal finances
Lower your taxes and avoid tax audits
Plan a budget and scale back on expenses
Deal with debt and negotiate with creditors
Save and invest safely for college or retirement
Protect your money and assets from fraud and identity theft
Ensure a comfortable retirement
Plan your estate and safeguard a will or trust
Managing Your Money All-in-One For Dummies brings you seven great books for the price of one. Can you think of a better way to start managing your money wisely?

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Tracy Barr " Living Well in a Down Economy For Dummies"

Tracy Barr " Living Well in a Down Economy For Dummies"
For Dummies | 2008-08-25 | ISBN: 0470401176 | 352 pages | PDF | 1,6 MB



Get smart about spending and saving -- and ride out a recession!
Looking for practical ways to make every dollar count? This savvy guide gives you expert tips for tightening your belt and saving cash in every area of your life -- from your house and car to dining and entertaining to banking and managing debt. You get realistic solutions for making smarter choices and living well in this time of economic turmoil -- without extraordinary sacrifice!
Bump up your take-home pay-- spiff up your resume, find a good job fast, explore telecommuting, or start a home-based business
Get your personal finances in tip-top shape -- create a budget, pay down debt, save on insurance, and protect your retirement funds
Develop recession-proof habits -- use coupons and rebates, extend the life of your wardrobe, utilize community resources, travel on a budget, and save on utilities and fuel expenses
Decorate on a dime and entertain on a shoestring -- plan parties, celebrate the holidays, and give gifts without losing your shirt
Bounce back from bad financial situations -- improve bad credit scores, and negotiate with creditors or the IRS
Open the book and find:
125 tips for making changes in your life that allow you to continue to live well
Ways to stand out on paper and in an interview when looking for a job
Tips on managing debt -- from working with credit counselors and consolidating your debts to boosting your income
Smart solutions for weathering financial emergencies, from bankruptcy to foreclosure

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Henri J. A. Charmasson, John Buchaca " Patents, Copyrights & Trademarks For Dummies"

Henri J. A. Charmasson, John Buchaca " Patents, Copyrights & Trademarks For Dummies"
For Dummies | 2008-08-11 | ISBN: 0470339454 | 368 pages | PDF | 2,9 MB
Wiley | 2008-12-03 | ISBN: 0470377364 | 290 pages | PDF | 4,8 MB



Useful tips and step-by-step guidance from filing to issue to license
Acquire and protect your share of this major business asset
Want to secure and exploit the intellectual property rights due you or your company? This easy-to-follow guide shows you how — helping you to evaluate your idea's commercial potential, conduct patent and trademark searches, document the invention process, license your IP rights, and comply with international laws. Plus, you get detailed examples of each patent application type!
Discover how to:
Avoid application blunders
Register trademarks and copyrights
Meet patent requirements
Navigate complex legal issues
Protect your rights abroad
The entire body of U.S. patent laws
Example office actions and amendments
Sample forms
Trademark registration certificates
Application worksheets

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Maurice Obstfeld, Kenneth S. Rogoff “Foundations of International Macroeconomics"

Maurice Obstfeld, Kenneth S. Rogoff “Foundations of International Macroeconomics"
The MIT Press | 1996-09-12 | ISBN: 0262150476 | 832 pages | PDF | 37,4 MB



Foundations of International Macroeconomics is an innovative text that offers the first integrative modern treatment of the core issues in open economy macroeconomics and finance. With its clear and accessible style, it is suitable for first-year graduate macroeconomics courses as well as graduate courses in international macroeconomics and finance. Each chapter incorporates an extensive and eclectic array of empirical evidence. For the beginning student, these examples provide motivation and aid in understanding the practical value of the economic models developed. For advanced researchers, they highlight key insights and conundrums in the field.
Topic coverage includes intertemporal consumption and investment theory, government spending and budget deficits, finance theory and asset pricing, the implications of (and problems inherent in) international capital market integration, growth, inflation and seignorage, policy credibility, real and nominal exchange rate determination, and many interesting special topics such as speculative attacks, target exchange rate zones, and parallels between immigration and capital mobility.
Most main results are derived both for the small country and world economy cases. The first seven chapters cover models of the real economy, while the final three chapters incorporate the economy's monetary side, including an innovative approach to bridging the usual chasm between real and monetary models.

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Thomas J. Stanley, William D. Danko “The Millionaire Next Door: The Surprising Secrets Of Americas Wealthy"

Thomas J. Stanley, William D. Danko “The Millionaire Next Door: The Surprising Secrets Of Americas Wealthy"
Simon & Schuster Audio | 2000-09-01 | ISBN: 0743517849 | 8 Hours 49 Minutes | mp3 | 57,3 MB



The incredible national bestseller that is changing people's lives -- and increasing their net worth!
Can you spot the millionaire next door?
Who are the rich in this country?
What do they do?
Where do they shop?
What do they drive?
How do they invest?
How did they get rich?
Can I even become one of them?
Get the answers in The Millionaire Next Door, the never-before-told story about weath in America. You'll be surprised at what you find out....

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Ian Rosam, Rob Peddle, John Sharp “Implementing Effective Corporate Social Responsibility and Corporate Governance: A Guide and A Framework

Ian Rosam, Rob Peddle, Pavel Castka, Chris Bamber, John Sharp “Implementing Effective Corporate Social Responsibility and Corporate Governance: A Guide and A Framework"
BSI Standards | 2004-09-30 | ISBN: 0580439542 | 73 + 23 pages | PDF | 14,1 + 4,1 MB



A Guide
Provides in-depth guidance and best practice on the application of the framework complete with supporting documents and case studies.
A Framework
Provides a framework for organizations to establish, maintain, improve and document their corporate social responsibility management system.

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Michael Gibbert, Thomas Durand “Strategic Networks: Learning to Compete"

Michael Gibbert, Thomas Durand “Strategic Networks: Learning to Compete"
Wiley-Blackwell | 2007-01-09 | ISBN: 1405135859 | 216 pages | PDF | 1,1 MB



This book explores the creation of 'learning networks' and sheds light on how they function:- real versus virtual forms of interaction, collaboration versus competition in the learning process, and joint value creation versus individual value appropriation in networks.
* Written by international experts in the field of global strategy.
* Contributions have been selected for their insights and interdependence between organizational learning and networks.
* Looks at topics such as real versus virtual forms of interaction, collaboration versus competition in the learning process, and joint value creation versus individual value appropriation in networks.

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Angelika C. Bullinger “Innovation and Ontologies: Structuring the Early Stages of Innovation Management"

Angelika C. Bullinger “Innovation and Ontologies: Structuring the Early Stages of Innovation Management"
Gabler | 2008-11-13 | ISBN: 3834912492 | 407 pages | PDF | 3,45 MB



Innovation requires a balanced amount of openness and structure, especially in its early phases. Ontologies as logical representations of knowledge bear the potential of bridging this obvious dilemma and provide a promising approach to significantly improve management during the early stages of the innovation process. Angelika C. Bullinger examines ontologies as an approach to modeling, analyzing and comparing the fuzzy front end of innovation management, in particular idea assessment and selection. She uses an extensive array of theories and methods, combining the knowledge bases of business administration and information systems. Starting from theoretical informatics, she elaborates, applies and tests a methodology for ontology development for use in business management. Based on empirical data, she models ontologically the moment of idea assessment and selection on a company-specific, industry-typical and generic level. Included are action-oriented implications for the implementation of the methodology in business reality.

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Anne; Laurence “History of Women as Investors"

Anne; Laurence “History of Women as Investors"
Routledge | 2008-12-04 | ISBN: 041541976X | 336 pages | PDF | 1,2 MB



The first book of its kind, it explores the activities of women as investors and as managers of wealth in Europe, the Caribbean and North America, from the early eighteenth to the mid-twentieth century.
Using case studies and empirical material, analyzed by a number of authors from a variety of academic disciplines, including accounting and finance, history, economic history and geography it draws largely on archival material which has not previously been used in a study of this kind.
Original and incisive, it is of interest to those studying economics, economic history, business history, British history and women and gender and history.

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Ronald S. Burt “Brokerage and Closure: An Introduction to Social Capital"

Ronald S. Burt “Brokerage and Closure: An Introduction to Social Capital"
Oxford University Press, USA | 2007-10-11 | ISBN: 0199249156 | 304 pages | PDF | 2,8 MB



Almost everything that happens in a firm flows through informal networks builts by advice, coordination, cooperation, friendship, gossip, knowledge, and trust. In this book, Ron Burt builds upon his celebrated work on network analyses to explain how these informal networks functions and the role of network entrepreneurs who have amassed social capital. Burt shows that social capital is a critical element in business strategy. Who has it, how it works and how to develop it have become key questions as markets, organizations and careers become more and more dependent on informal discretionary relationships. Informal relations have always mattered. What is new is the range of activities in which they now matter, and the emerging clarity we have about how they create advantage for certain people at the expense of others. This advantage is created by brokerage and closure. Brokerage is the activity of people who live at the intersecting of social worlds, who can see and develop good ideas. Closure is the tightening of coordination on a closed network of people. Brokerage and Closure explores how these elements work together to define social capital, showing how in the business world reputation has come to replace authority and reward has come to be associated with achieving competitive advantage in a social order of continuous disequilibrium.

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Allan H. Church, Janine Waclawski, S. Morton McPhail “Alternative Validation Strategies: Developing New and Leveraging Existing Validity Evidence"

Allan H. Church, Janine Waclawski, S. Morton McPhail “Alternative Validation Strategies: Developing New and Leveraging Existing Validity Evidence"
Pfeiffer | 2007-02-02 | ISBN: 0787982423 | 488 pages | PDF | 1,2 MB



Reviews
"This indispensable volume by top-notch authors from academe, consulting, and organizations provides detailed analyses and practical applications of sometimes inaccessible techniques of validity generalization, job component validity, synthetic validity, content validation, and construct validation. The authors describe these procedures as they apply to a variety of narrow and broad ability and personality attributes relevant to job effectiveness."
—George Thornton, professor, Department of Psychology, Colorado State University

"This work offers a comprehensive survey of current thought on alternative methods of validation. It provides insight into the relative strengths of various methods and gives hope to those of us who argue that criterion-related methods should not be preferred over other methods simply because they appear to be more scientific. Throughout, the authors remind us that whatever the methodology, the goal remains the same: selection procedures that help employers identify the best employees for the job and that their attorneys can defend against legal challenge. Every attorney practicing in this area should add this work to the reference shelf."
—Patrick J. Rocks, general counsel, Chicago Public Schools

"While the Uniform Guidelines provide the 'rules' for the validation of selection procedures, this compilation of techniques offers both researchers and practitioners timely, practical, and defensible approaches for getting it done."
—John Leonard, manager, organizational development, Valero Energy Corporation

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Ian I. Mitroff, Gus Anagnos “Managing Crises Before They Happen: What Every Executive And Manager Needs to Know About Crisis Management"

Ian I. Mitroff, Gus Anagnos “Managing Crises Before They Happen: What Every Executive And Manager Needs to Know About Crisis Management"
AMACOM/American Management Association | 2000-09-30 | ISBN: 0814473288 | 192 pages | PDF | 1 MB



From tragic accidents to public relations fiascos, we live in an increasingly crisis-ridden society. In fact, half of the major industrial accidents of the past century occurred in the last 20 years. Incidents such as Bhopal and the Exxon Valdez have become embedded in our consciousness, cultural icons of the worst sort. Other crises, less devastating but with serious impact on their businesses, occur almost daily. Why is this--and what can be done to reverse this disturbing trend?
According to Ian Mitroff, one of the world's leading experts on crisis management, the rise in the crisis rate is due to an ingrained "it-can't happen-to-us" mentality--which, in turn, leads to a total lack of preparedness for crises. His solution? Find out in Managing Crises Before They Happen. This fascinating book provides readers with a powerful framework that will help them:
* Recognize the early warning signals that almost always precede a crisis
* Focus on the big picture, not just the details
* Avoid becoming either the victim or the villain in a crisis situation
* Understand the importance of personal character, corporate culture, and thinking outside the box to effective crisis management
* Learn from one crisis things that can prevent or ameliorate the next.

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Otto Lerbinger “Corporate Public Affairs: Interacting With Interest Groups, Media, And Government"

Otto Lerbinger “Corporate Public Affairs: Interacting With Interest Groups, Media, And Government"
Lawrence Erlbaum Associates | 2005-10-18 | ISBN: 0805856420 | 496 pages | PDF | 1,85 MB



Corporate Public Affairs: Interacting With Interest Groups, Media, and Governments explores the increasing interest in public affairs by today's organizations. Lerbinger indicates that more and more frequently corporations are establishing public affairs positions—typically within public relations departments—to respond to issues and concerns arising out of the sociopolitical environment in which the corporation functions. He articulates the functions and responsibilities of the public affairs role, and investigates the approaches to dealing with primary constituencies—interest groups, media, and government. Divided into five parts, this book: • provides an overview of the corporate public affairs function; • explores strategies of the myriad interest groups in the United States, such as labor unions and environmental, consumer, women's, and human rights groups; • recognizes the media's increasing coverage of business events, especially negative ones, that have tremendous power both to undermine corporate credibility and to support public policy positions; • deals with legislative, executive, and judicial branches of government; and • raises the question of how corporate power strategies have affected the political marketplace. This book will appeal to advanced-level students, scholars, and practitioners in public relations and business fields.

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Gary Hirshberg “Stirring It Up: How to Make Money and Save the World"

Hyperion | 2008-01-08 | ISBN: 1401303447 | 240 pages | PDF | 1,1 Mb


Gary Hirshberg is the CE-Yo of Stonyfield Farm Yogurt. In Stirring It Up, Hirshberg describes how he built a successful $300 million-per-year business by incorporating environmental principles and practices, and how other companies can accomplish this, too. Making a business green actually saves companies money in the long run -- for instance, by measuring and reducing one's climate footprint, cutting down on trash and packaging, converting waste to energy, and building loyal and sustainable supplier relations, all while boosting consumer loyalty and thus reducing advertising costs.Hirshberg illustrates his points with practical information and advice, as well as engaging anecdotes from the early days of his yogurt company: how a power outage left them milking cows by hand, and how a fire in a Dumpster revealed the need for better packaging. He also describes numerous hands-on grassroots marketing strategies, such as using the yogurt lids for messages about the environment and giving out samples to thank subway commuters for using public transit, and explains how these approaches make a much more powerful impact on consumers than traditional advertising.Included are many examples of other businesses that have saved money by reducing their environmental footprints -- companies such as Timberland, Patagonia, Whole Foods, Newman's Own, Clif Bar, and even Wal-Mart -- all of whom have found that being green can be both cost-effective and financially rewarding.An inspiring book for business owners and managers as well as anyone interested in saving the environment, Stirring It Up demonstrates how companies can work to save the planet, while achieving greater profits and satisfaction, as well.

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